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Nationwide VNR for Northwestern Mutual

Credit: DP

Doe-Anderson hired me to shoot a series of events surrounding the promotion of a charity auction spearheaded by Northwestern Mutual. The company had purchased the basketball court on which the Univ. of Kentucky had won the NCAA mens basketball championship earlier in 2012. Partnering with UK coach John Calipari, Northwestern Mutual cut up the floor into plaques that were signed by the coach and auctioned off to benefit pediatric cancer research. The basketball crazed UK fans raised over $200,000 for the charity, and CBS Sports used the footage we shot for a story during the Kentucky vs Louisville rivalry game.


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